If store window displays help attract new customers, why is a local merchant giving up part of their display for free?
"It's just incentives and a 'thank you' for them (local churchs) supporting us," said Toni Cooksey, who works at the Sunshine Bible and Gift Shop on National Avenue.
Cooksey said she, employee Carrol Evans and Store Owner Vickie Jeffries were brainstorming ways to make their store appear more friendly while helping out the local churches that give them so much of their business.
From their conversations they came up with the idea to randomly select a church each month to donate part of their window to. Cooksey said the church that is selected is one of the churches they do business with and they can decorate the window in any way they want.
She said the store not only does business with churches and people in Clay County, but also Parke, Putnam and Vigo counties.
This month Harmony United Methodist Church designed an Easter display to promote their church. Gail Roach of Harmony UMC helped design the display with many other people in her church, she said.
"It's a good way to invite people to come to our church," Roach said.
Evans said, "We decided it was a good way for people in the community to know about different community churches."
"I think it's great. It shows an excitement for the people in the churches," she said.
If customers bring in a current bulletin from the church featured that month, they will receive a 20 percent discount, Evans said.