Parents today are bombarded with information and ways of quickly sharing this information.
No longer is it one person to the next, but it can be one person to hundreds or thousands with a click of a button on their cell phones or computers. Prior to the 21st Century, most parenting tips were shared one-to-one or in small groups.
Now, websites, text messaging, tweets and Facebook pages provide a wide variety of information, including breastfeeding information.
Although mothers and babies are all different, mothers who breastfeed are excellent sources of information about breastfeeding.
In reaching out to technology savvy modern moms and dads, the World Alliance for Breastfeeding Action (WABA) has chosen for its 2011 World Breastfeeding Week Aug. 1-7 theme, "Talk to Me -- Breastfeeding a 3D Experience," to emphasize the wonderful opportunities parents have to communicate with so many others.
Breastfeeding communication is not just beneficial from pre-pregnancy to weaning or from home to health care provider's office. Breastfeeding communication can cross cultures and generations bringing information to a parent.
Websites, such as kellymom.com, and texting sources such as text4baby, provide reliable information for parents. Neither of these were available just a few years ago and more parents have access to the Internet and mobile devices than ever before.
The Internet age has opened up many more ways to communicate, including about breastfeeding. Since 1991, WABA has sponsored World Breastfeeding Week to protect, promote and support breastfeeding and this year, it is being celebrated in 170 countries.
For more information on breastfeeding or information sources, call Liz Wheby, Clay County WIC Program, at 442-0573.